ThingLink - Bringing a New Dimension To The Visual Web

Image of the Week: Interactive 360° Virtual Tour by L'Echo

Posted by Andrew Beelitz on Sep 26, 2016 3:44:36 PM

Creator: L'Echo (click to explore live)

Description:  L'Echo uses ThingLink's 360° image editor to perfection with this stunning virtual tour of a new public revitalization project.  The scenes are introduced by the narrator of the tour and each hotspot unlocks more information about the behind-the-scenes details of construction progress.  Follow the narrator on her journey by clicking on the arrows to navigate to the next 360° scene.  This transition feature allows publishers to include an unlimited amount of 360° images into one virtual tour unit. 

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Topics: Featured, Visual Web

Image of the Week: Interactive Q & A from Allstate

Posted by Andrew Beelitz on Sep 22, 2016 3:43:10 PM

Creator: Allstate (click to explore live)

Description:  Using ThingLink is the best way to depict Q&A's because the answer is revealed directly the hotspot is hovered over.  Normally, readers would have to read the question and then scroll below the graphic to determine the answer which will cause readers to lose interest, and not engage with all of the questions.  Allstate uses ThingLink to quiz readers on their financial knowledge.  In the first question we see "A type of mortgage in which the interest rate charged can change periodically".   Hover over the "See Answer" hotspot to reveal the answer and test your financial knowledge. 

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Topics: Featured, Visual Web

How To: Ricoh Theta S 360° Camera & ThingLink

Posted by Rachel Cohen on Sep 20, 2016 6:54:27 PM

360° photography does not require stitching software, photoshop, and a thousand dollar rig. Many ThingLink users prefer to use the Ricoh Theta S to easily create their own high quality 360° images.  Learn how to go from photoshoot to finished product with the Ricoh Theta S and these three steps. 

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Topics: How To

Image of the Week: Interactive 360°/VR walk-through recap from CCMA

Posted by Andrew Beelitz on Sep 12, 2016 6:33:31 PM

Creator: CCMA (click to explore live)

Description:  The best option on the market to fully immerse your readers within an experience is 360°/VR content.  CCMA uses ThingLink to provide their readers with a 360° walk-through recap of a national holiday celebration. Click the arrows in this scene to navigate through the main highlights and background audio is used to provide extra immersion within each scene. These sound bites include speeches, music, and ambient noises heard at the celebration.  Viewing this content within a VR headset gives readers a direct experience of the event from anywhere in the world. 

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Topics: Featured, Visual Web

New Feature: Customizable Web Link Tag

Posted by Andrew Beelitz on Sep 9, 2016 4:35:00 PM

One of the biggest feature requests over the last year has been the ability to customize the content of web link tags on ThingLink.  Previously, ThingLink would pull the metadata displayed on your web page and translate it into a tag with a picture and title that could not be edited.  Now you can fully customize the content of these web link tags, including image, title, body text, and call-to-action button.  Continue reading to learn more what this feature means, why it is valuable and how to use it. 

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Topics: How To, editor

New Feature: SVG/Responsive Hotspot Icons

Posted by Gabriela DeGuzman on Sep 8, 2016 10:59:55 AM

SVG (scalable vector graphics) hotspot icons are now available on ThingLink with paid user accounts! Now users have the ability to set the icon size in the editor, and these SVG icons will then scale proportionally based on the width of the screen. This will improve the user experience of ThingLink, especially on mobile phones. 

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Topics: How To, editor

Feature Update: You Can Now Remix 360 Photos!

Posted by Rachel Cohen on Sep 7, 2016 7:02:40 PM

The number one concern we've heard from early adopters of our interactive 360° editor is that it’s difficult to find 360° content to use as a background image. We hear you!

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Topics: editor

360° Entertainment Content

Posted by Hillary Billingsley on Sep 1, 2016 10:43:00 AM

Give fans a deeper connection to their favorite shows with 360° set tours, interviews and more.  CLICK HERE to watch our 360° Entertainment Webinar.   Or, read this blog post to learn how you can use 360° media in entertainment. 

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Image of the Week: Interactive timeline from El Confidencial

Posted by Andrew Beelitz on Aug 31, 2016 5:42:45 PM

Creator: El Confidencial (click to explore live)

Description:  Adding contextual information to a digital timeline is difficult because content must be included below the asset.  Using ThingLink hotspots, El Confidencial seamlessly provides extra information directly on their timeline.  This keeps everything in one centralized location that is easy for readers to consume. Hover over the hotspots below to watch a YouTube video or unlock an image with text facts.  This provides technique provides clear context to any digital timeline.  

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Topics: Featured, Visual Web

How To: Accessing and Interpreting your Image Statistics

Posted by Rachel Cohen on Aug 26, 2016 5:27:38 PM

With digital content, it’s key to not just create awesome content but also to track how others interact with it. It’s not worth investing your time in the creation process if your material isn’t performing the way you want it to. With ThingLink metrics, track how your creations perform and use that information to continually improve your material!

ThingLink statistics are included for all of your images, videos, and 360 images with any of our paid plans. Here we’ll go through all the included data, how to manipulate it, and how to interpret it from top to bottom. To access your image statistics, click the stats button right beneath your image or video that looks like a chart. 

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Topics: How To