Bringing a New Dimension To The Visual Web

Andrew Beelitz

Andrew Beelitz is Growth Operations Director of ThingLink, an interactive media platform that empowers publishers, marketers, and educators to create more engaging content by adding call to action links to images and videos. Based in New York City, Andrew is responsible for ThingLink's operations and is very active in growth, product, and strategy initiatives.
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Recent Posts

Image of the Week: Interactive Aerial Map from JLL Midwest

Posted by Andrew Beelitz on May 22, 2018 1:39:22 PM

ThingLink user: Lakefront at Keystone (click to explore live or embedded below)

Description: JLL Midwest's marketing team using an interactive aerial map to enhance a new real estate project's landing page.  This park map acquaints viewers with key locations and amenities in the office campus when they interact with ThingLink hotspots.  These hotspots detail the offices available for lease, where to find bike-sharing stations, restaurants, daycare and fitness options, and planned future developments.  JLL Midwest does a great job of using custom icons to match their landing page's color style, as well as give viewers a preview of the content they are about to unlock (a bike icon for bike sharing). 

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Topics: Featured, Visual Web

Image of the Week: Experience the Royal Wedding with a 360° image from WDIV

Posted by Andrew Beelitz on May 9, 2018 3:19:36 PM

ThingLink user: WDIV Local 4 (click to explore live or embedded below)

Description: With the royal wedding quickly approaching May 19, 2018, WDIV Local 4 utilizes a ThingLink 360° image to give readers the experience of visiting this prestigious event.  Take a virtual trip to St. George's Chapel at Windsor Castle and click on the hot spots to learn about the royal wedding's history, key personalities, fun facts, and how you can be involved in the festivities. 

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Topics: Featured, Visual Web, VR, 360, Media

Image of the Week: Interactive Infographics from Coca-Cola Spain

Posted by Andrew Beelitz on May 1, 2018 5:46:41 PM

ThingLink user: Coca-Cola Spain (click to explore live or embedded below)

Description: Coca-Cola Spain masters the art of digital storytelling by using interactive infographics on their blog.  In addition to it's attractive design, this infographic captures viewer attention with the use of motion (via GIFs).  In the infographic below, Coca-Cola shares how they have driven employment and progress in Spain since 1953. 

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Topics: Featured, Visual Web, Media, Infographic

Activating Community Participation with ThingLink 360° Experiences

Posted by Andrew Beelitz on Apr 18, 2018 11:56:33 AM

ThingLink user: Melbourne Water & WaterAid (click to explore live or embedded below)

Looking for a unique and engaging way to activate participation in your initiative, cause, challenge, or project?  Let's take a look at how two organizations use ThingLink 360° experiences to build awareness and inspire viewers to participate in their initiatives.  Also, a unique ThingLink project idea for your organization. 

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Topics: Featured, Visual Web, VR, 360

Image of the Week: Virgin Media previews the Monte Carlo Masters

Posted by Andrew Beelitz on Apr 18, 2018 11:16:55 AM

ThingLink user: Virgin Media (click to explore live or embedded below)

Description: Virgin Media uses ThingLink actively within articles to tell their digital stories more visually.  In this interactive preview, Virgin gives readers an idea of how Djokovic, Nadal and Federer will fare in the Monte Carlo Masters tournament.  Click on the players below to find out more...

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Topics: Featured, Visual Web, Media, Infographic

Image of the Week: Condé Nast Traveler's 360° Experience of Mahou Beer Barrel Cellar

Posted by Andrew Beelitz on Apr 10, 2018 12:36:06 PM

ThingLink user: Condé Nast Traveler Spain (click to explore live or embedded below)

Description: Trends in digital advertising have shifted from banner ad-units to native advertising.  Blending ads as editorial content has become a much more engaging and productive vehicle for generating interactions within ads.  This opens the door for digital media companies to use more visual and interactive experiences like ThingLink within brand ad campaigns. 

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Topics: Featured, Visual Web, VR, 360

Image of the Week: Interactive Timeline & Map from JLL Chicago

Posted by Andrew Beelitz on Apr 2, 2018 4:43:08 PM

ThingLink user: JLL Chicago (click to explore live)

Description: How to keep a digital audience engaged is a key question that all digital marketers must contemplate daily.  Visual media dominates the digital landscape because it is more engaging than text.  JLL Chicago focuses on visual media within their corporate blog and uses ThingLink to tell stories through images.  This interactive map is used to explain how the Rust Belt is experiencing a revival, and this interactive timeline details how America ended up with their current healthcare system. 

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Topics: Featured, Visual Web

Image of the Week: Interactive 360° Haunted Hotel Tour from Schwäbische Zeitung

Posted by Andrew Beelitz on Mar 12, 2018 7:09:41 PM

ThingLink user: Schwäbische Zeitung (click to explore live)

Description: Over 100 years ago this hotel was frequented by the rich and famous of Germany, but today it is the site of an infamous crime scene.   Is it really haunted in this German hotel, dubbed the "crime scene" hotel?  Whether it is really haunted in the hotel, you can find out on Schwäbische Zeitung's virtual tour. The best way to enjoy the tour is with headphones and a VR glasses such as the Google Cardboard.

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Topics: Featured, Visual Web, VR, 360

Image of the Week: Interactive Super Bowl Party Spread from Today

Posted by Andrew Beelitz on Feb 20, 2018 12:22:00 PM

ThingLink user: Today Party Spread (click to explore live)

Description: Using ThingLink, Today "takes the guesswork out of creating the perfect table scape with a roundup of some of their favorite snacks that are easy enough for any home cook to master, tasty enough to satisfy any palate — and pretty enough to impress family friends." This interactive infographic is layered with seven unique recipes that viewers can click and unlock for their Super Bowl party. 

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Topics: Featured, Visual Web

Image of the Week: Interactive 360° Dairy Farm Experience from Discovery Education

Posted by Andrew Beelitz on Feb 12, 2018 3:40:08 PM

ThingLink user: Discovery Education (click to explore live)

Description: Discovery Education created an interactive 360° experience to teach viewers how #STEM has impacted dairy farming.  Click on each of the hotspots to discover the cows, communities and journey of dairy that transports students and viewers straight to the farm. 

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Topics: Featured, Visual Web, VR, 360

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