Image of the Week: Callaway Golf Treats Morgan Pressel Fans With an Interactive Selfie

Posted by Andrew Beelitz on Oct 6, 2015 1:59:18 PM
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Creator: Callaway Golf

Description: Every other year teams from the LPGA representing the United States and Europe tee off against one another for a chance to win the Solheim Cup.  This year the US women took home the trophy at the historic St. Leon-Rot Golf Club in Germany.  Prior to the tournament, Callaway Golf used ThingLink to introduce a key member of the US team, Morgan Pressel.  This normal selfie was transformed into a content discovery platform where fans were able to see what gear Morgan was taking on the trip to Germany (including a GoPro!), watch helpful putting tips from the star, and much more. Use ThingLink for a new innovative way to introduce virtually anyone from key subjects in a news story to your company's online team photo.  

Special metion: Viewers can follow Morgan Pressel's various social profiles directly from the infographic. Drive subscribers to your social media accounts directly through an image with Instagram, Facebook, YouTube and Twitter tags. Browse all call to action tags. 

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The next featured image/video of the week will be chosen on Friday. Have a great example? Send your suggestion to [email protected].

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Topics: Visual Web, Content Marketing

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