Creator: Marriott UK (click to explore live)
Description: The beautiful city of Barcelona, Spain is greatly inspired by modernistic architect, Gaudí. Marriott UK uses ThingLink to provide the visitors of their Barcelona hotels an interactive walking tour map of Gaudí's best work. Hovering over the hotspots in this map will reveal a picture and article of the ten destinations on the tour, giving Marriott visitors a unique cultural experience that they will surely never forget.
Tip: Marriott UK adds click-throughs to each of their image tags. This is a valuable strategy because it increases the amount of clicks to site and lets their editorial team reuse previous content. Combining images and web links can be easily achieved with ThingLink.