Bringing a New Dimension To The Visual Web

Andrew Beelitz

Andrew Beelitz is Growth Operations Director of ThingLink, an interactive media platform that empowers publishers, marketers, and educators to create more engaging content by adding call to action links to images and videos. Based in New York City, Andrew is responsible for ThingLink's operations and is very active in growth, product, and strategy initiatives.
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Recent Posts

ThingLink Feature: Interactive Product Marketing Infographic from Euromate

Posted by Andrew Beelitz on Mar 8, 2019 5:17:53 PM

ThingLink user: Euromate - Interactive world map (created with new editor)

Description:  Air quality experts Euromate use a ThingLink interactive infographic to market some of the services they provide.  Poor air quality creates an unhealthy workplace that leads to unpleasant health conditions and polluted indoor air can arise in different places due to various causes.  Navigating the office building infographic below will teach you about these issues and how to get in touch with Euromate for office air cleaners.

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Topics: Featured, Visual Web, Infographic, Brand, Product Marketing

ThingLink Feature: Interactive World Map by Daily Mail

Posted by Andrew Beelitz on Feb 26, 2019 8:21:51 PM

ThingLink user: Daily Mail - Interactive world map 

Description:  The Daily Mail uses an interactive map within their editorial article to showcase what British food favorites are missed most when moving abroad based on the most commonly exported goods from home.  Depicting this type of information can be done through a chart or long list, but this far less visual and engaging.  Using an interactive map allows Daily Mail to keep the article shorter and presents information in more user friendly way to readers.  For example, maybe I am from Britain and living in the United States.  I can instantly hover over USA on the map learn that the most common exports are Heinz Baked Beans, Warburton's Crumpets and Robinsons Squash. 

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Topics: Featured, Visual Web, Media, Map

ThingLink Tour Creator: Build Educational Experiences

Posted by Andrew Beelitz on Feb 7, 2019 5:44:11 PM

ThingLink user: Interactive World Tour - (built with tour creator) 

Description:  Our new tour creator feature opens the door to endless creative possibilities.  With tour creator you can seamlessly build any ThingLink media (images, videos, 360 images) into a unified tour experience.   One great use case is to use a 2d image like a map or floor plan as your "home" or "base" image.  You can transport your viewers to different locations on the map, allowing them to learn more and eventually return to the original map to continue exploring different locations. 

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Topics: Featured, Visual Web, virtual tour, 360, Map

ThingLink Feautre: Interactive Infographic by Sears Home Services

Posted by Andrew Beelitz on Feb 7, 2019 5:33:44 PM

ThingLink user: Sears Home Services - Top Signs You Are Misusing Your Fridge (created with new editor)

Description:  Sears Home Services uses an interactive infographic to visually educate their customers within a blog post on their corporate website.  Sears experts offer their insights into common ways people improperly care for their fridges — and how you can correct these bad behaviors.  Hover over or click on the image to see the pop-up tips and videos.  For example, one common problem is overloading your fridge and an easy solution is to clean out the fridge regularly and toss anything past its prime.

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Topics: Featured, Visual Web, Brand, Product Marketing

New Feature: ThingLink Tour Creator

Posted by Andrew Beelitz on Jan 11, 2019 5:36:29 PM

Thousands of digital professionals use ThingLink for creating interactive virtual tours, experiences, lessons, and presentations that may include several types of media. This is why many have requested the option to create transitions from a regular 2D image (for example, a floor plan) to a 360 image (a 360 photo of a space) and back. We are excited to share that this is now possible!

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Topics: Featured, How To, New Feature

Image of the Week: Interactive Shop the Look by VG

Posted by Andrew Beelitz on Jan 10, 2019 5:33:13 PM

ThingLink user: VG/Dressman - Interactive shop the look (created with new editor)

Description:  VG creates an interactive "shop the look" experience for a new clothing line using ThingLink's new image editor.  Customers can scroll through this landing page and purchase the products being worn by the models directly from the image.  Each product hotspot includes a picture of the product, description, price, and call-to-action that drives to a product landing page. This visual experience previews various looks for customers in an engaging way, ultimately encouraging them to purchase. 

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Topics: Featured, Visual Web, retail

Image of the Week: Interactive 360° Advent Calendar from Mittelbayerische

Posted by Andrew Beelitz on Dec 7, 2018 3:56:49 PM

ThingLink user: Mittelbayerische - Interactive Infographic (created with new editor)

Description:  Using ThingLink's 360° image editor Mittelbayerische creates an interactive advent calendar for their readers.  Each hotspot includes a variety of surprises, quizzes and Christmas stories that are opened each day.  This experience is a unique way to get readers or customers engaged during the holiday season.  Other interactive holiday campaigns include shoppable showrooms, seasons greeting messages from your team, and festive blog posts.

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Topics: Featured, Visual Web, VR, 360, Media

Image of the Week: Interactive Infographic from Routledge

Posted by Andrew Beelitz on Dec 4, 2018 4:42:03 PM

ThingLink user: Routledge - Interactive Infographic (created with new editor)

Description:  Routledge uses ThingLink's new editor to create a helpful infographic for teachers to explore while chosing books to use in the classroom. The infographic is targeted at Psychology faculty and each hotspot educates on different Routledge products, using online resources, and even a free eBook download.  The new editor offers many advantages over the previous ThingLink editor and you can read this post on why our team recommends switching to the new editor

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Topics: Featured, Visual Web, Infographic, Brand

New for ThingLink resellers: Easily create and share account activation codes

Posted by Andrew Beelitz on Nov 13, 2018 6:36:27 PM

Our new distributor program offers resellers an easy way to create ThingLink accounts to customers.  In this blog post you will learn how to create activation codes and instructions for clients to redeem the codes.  If you have questions, or you want to become a ThingLink Distributor, please email our team at sales@thinglink.com.  Once you are approved, we will schedule a demo to go over best practices and project ideas for clients.

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Topics: Featured, How To, New Feature

Combining maps and floor plans with 360° images by the City of Espoo

Posted by Andrew Beelitz on Oct 31, 2018 3:26:21 PM

ThingLink user:  City of Espoo  - interactive floor plan layered with 360° images

Description:  Building interactive maps and floor plans with ThingLink is a popular way to educate viewers about physical spaces or administer virtual tours.  For example, you can create an interactive floor plan of your corporate office to acclimate new employees before their first day, or interactive maps featuring your organization's initiatives in a certain region.  The City of Espoo, Finland layers 360° images on top of each room appearing in this floor plan of a new service center.  This virtual tour gives visitors a view inside the service center and learn where a certain service is located and how to get there.   If you are looking to acquire an easy to use DIY 360° camera for making interactive maps or floor plans we recommend the Ricoh Theta

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Topics: Featured, Visual Web, 360, Map, Government