University re-creates an authentic campus visit experience

Posted by Kyla Ball on Nov 13, 2020 2:51:48 AM

Due to Covid-19 the University of Rochester realized that their popular in-person tours couldn’t take place - a serious blow to student recruitment. Research undertaken for the university website had proven that prospective students really valued these in-person tours, which give them an insight into living and studying at Rochester. Crucially, the choice to apply to or accept a place at Rochester was often made on the basis of connections made with current students during a campus visit.

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Topics: Interactive video, Featured, virtual tour, 360, Spotlight, creativity, digital skills, higher education, Authentic Visit

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